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Do Your Own Homework

My wife is a high school English teacher.  From time to time, she asks me help her check papers handed in for plagiarism.  90 percent of the time, I find the original source online in under a minute.  It may be a song lyric, a poem, or a news story, but the lazy student thinks […]

What are your potential customers searching for…online?

It’s easy to set up website analytics, track traffic that comes to your site, and find out what keywords are driving visitors to your website.  It’s nice to know who is finding your site, but who is not finding your site…and what terms are they searching? Using myself as an example From my point of […]